萬達營運管理工作手冊

1、萬達營運管理工作手冊萬達營運管理工作手冊招商營運工作標準目錄商營運工作標準目錄第一章營運管理工作概要及模式............................................................................001第二章開業(yè)前營運管理1.開業(yè)前營運管理工作指引.................................................................

2、....................0032.支持文件（1）萬達廣場開業(yè)前營運管理工作倒計時計劃表.................................................0113.記錄表格（1）萬達廣場開閉店時間表報審表........................................................................013第三章現(xiàn)場管理1.現(xiàn)場管理工作指引...

3、.............................................................................................0142.支持文件（1）開閉店工作規(guī)范..............................................................................................017（2）巡場工作規(guī)范..

4、................................................................................................020（3）晨會工作規(guī)范...................................................................................................0243.記錄表格（1）日

5、常運營巡視記錄表..................................................................................025（2）整改通知書................................................................................................026（3）公共區(qū)域報修統(tǒng)計表........

6、...........................................................................027（4）營業(yè)員獎懲單......................................................................................................028第四章商戶管理1.商戶管理工作指引...........

7、..................................................................................0292.支持文件（1）統(tǒng)一經(jīng)營管理守則............................................................................................041（2）商戶手冊................

8、..............................................................................................048（3）商戶裝修守則......................................................................................................070（4）進退場工作規(guī)

9、范.................................................................................................1043.記錄表格（1）商戶進場流程單................................................................................................106（2）房

10、屋交接確認書.................................................................................................107（3）商鋪開業(yè)檢查表................................................................................................108（4）商鋪

11、終止合約審批表.........................................................................................109（5）商戶退鋪驗收表.................................................................................................110（6）商戶退場流程單.

12、...............................................................................................111（7）裝修守則確認書................................................................................................112（8）消防安全責任書...

13、.............................................................................................113（9）保險承諾書........................................................................................................115（10）裝修申請表

14、......................................................................................................116（24）失物認領(lǐng)登記表..........................................................................................184（25）顧客退貨處理單

15、...........................................................................................185（26）退換貨日報表................................................................................................186第六章人員管理1.人員管理工作指引

16、..............................................................................................1872.支持文件（1）營運人員行為規(guī)范.........................................................................................189（2）營業(yè)員手冊......

17、.............................................................................................1933.記錄表格（1）培訓(xùn)效果評估表...........................................................................................213（2）商戶員工考勤卡申請表.

18、................................................................................214（3）轉(zhuǎn)崗申請單................................................................................................215第七章招商管理1.招商管理工作指引.............

19、.................................................................................2162.支持文件（1）商品索證目錄..............................................................................................221（2）次主力店商鋪租賃調(diào)整基本原則.......

20、..........................................................2233.記錄表格（1）商鋪情況動態(tài)表............................................................................................224（2）品類經(jīng)營現(xiàn)狀分析報表...................................

21、.............................................225（3）品牌資源儲備表..............................................................................................226（4）在場經(jīng)營品牌匯總表.....................................................

22、...............................227（5）儲備商源跟蹤聯(lián)絡(luò)表....................................................................................228（6）商戶洽談記錄表.............................................................................

23、................229（7）萬達廣場步行街空鋪月報表...........................................................................230（8）租賃合同基礎(chǔ)臺賬..........................................................................................231第八章多

24、種經(jīng)營和廣告位管理1.多種經(jīng)營和廣告位管理工作指引........................................................................2322.支持文件（1）多種經(jīng)營點位和廣告位設(shè)置規(guī)范...................................................................236（2）多種經(jīng)營促銷管理規(guī)定..............

25、....................................................................239（3）多種經(jīng)營點位和廣告位管理規(guī)范...................................................................241（4）活動現(xiàn)場管理規(guī)范...................................................

26、.......................................246（5）廣告位租賃合同.............................................................................................2503.記錄表格（1）多種經(jīng)營合同會簽單......................................................

27、...............................253（2）多種經(jīng)營創(chuàng)收月報表......................................................................................254（3）多種經(jīng)營合同臺賬..........................................................................

28、..............256（4）年度多種經(jīng)營預(yù)算表......................................................................................257（5）多種經(jīng)營點位明細表.....................................................................................259（6

29、）多種經(jīng)營點位預(yù)算明細表.............................................................................260（7）多種經(jīng)營新增點位說明...................................................................................261（8）廣告位月報表....................