畢業(yè)論文--某地塊房地產(chǎn)開發(fā)項(xiàng)目可行性研究報(bào)告

1、I摘 要房地產(chǎn)開發(fā)是在依法取得國有土地使用權(quán)的土地上，按照城市規(guī)劃要求進(jìn)行基礎(chǔ)設(shè)施、房屋建設(shè)的行為。要想使開發(fā)項(xiàng)目達(dá)到預(yù)期的經(jīng)濟(jì)效果，首先必須做好可行性研究工作?？尚行匝芯孔鳛轫?xiàng)目投資決策的依據(jù)、籌集建設(shè)資金的依據(jù)、開發(fā)商與有關(guān)部門簽訂合同的依據(jù)以及編制下階段規(guī)劃設(shè)計(jì)的依據(jù)是項(xiàng)目成敗的先決條件。該項(xiàng)目可行性研究報(bào)告共分八部分。分別為項(xiàng)目總說明，項(xiàng)目概況，市場調(diào)研及分析，項(xiàng)目規(guī)劃設(shè)計(jì)分析，項(xiàng)目進(jìn)度安排，投資收益分析，項(xiàng)目風(fēng)險(xiǎn)分析及結(jié)論

2、和建議。 李滄區(qū)九水路以北，漢川路以西地塊開發(fā)項(xiàng)目在整個(gè)投資期內(nèi)，財(cái)務(wù)內(nèi)部收益率大于基準(zhǔn)收益率，財(cái)務(wù)上可行。通過敏感性分析、盈虧平衡分析、概率分析，該項(xiàng)目抗風(fēng)險(xiǎn)能力較強(qiáng)，該項(xiàng)目可行。關(guān)鍵詞：房地產(chǎn)開發(fā)項(xiàng)目；可行性分析；投資收益分析；風(fēng)險(xiǎn)分析I目 錄1 項(xiàng)目總說明 ..............................................11.1 項(xiàng)目背景...............................

3、...............................................................................11.2 編制依據(jù)..............................................................................................................22 項(xiàng)目概況...............

4、.................................32.1 項(xiàng)目名稱.............................................................................................................32.2 宗地位置............................................................

5、.................................................32.3 土地價(jià)格..............................................................................................................42.4 宗地現(xiàn)狀...........................................

6、..................................................................42.5 市政配套..............................................................................................................42.6 項(xiàng)目周邊社區(qū)配套......................

7、........................................................................62.7 規(guī)劃控制要點(diǎn)......................................................................................................63 市場調(diào)研及分析.........................

8、.................83.1 宏觀政策分析......................................................................................................83.2 青島市近期規(guī)劃發(fā)展方向..........................................................................

9、........83.3 青島市房地產(chǎn)現(xiàn)狀及價(jià)格走向..........................................................................93.4 李滄區(qū)房地產(chǎn)現(xiàn)狀及價(jià)格走向........................................................................103.5 主要競爭樓盤分析................

10、............................................................................123.6 目標(biāo)市場選擇與市場定位...............................................................................143.6.1 購房價(jià)格分析..................................

11、...........................................................143.6.2 產(chǎn)品類型分析.............................................................................................143.6.3 目標(biāo)客戶層選擇.......................................

12、..................................................163.6.4 項(xiàng)目的 SWOT 分析...................................................................................163.6.5 項(xiàng)目產(chǎn)品初步定位....................................................

13、.................................164 項(xiàng)目規(guī)劃設(shè)計(jì)分析 .......................................184.1 項(xiàng)目規(guī)劃目標(biāo)....................................................................................................184.2 規(guī)劃設(shè)計(jì)特點(diǎn)...........

14、.........................................................................................184.3 項(xiàng)目建筑布局....................................................................................................184.4 項(xiàng)目結(jié)構(gòu)形式.......

15、.............................................................................................185 項(xiàng)目進(jìn)度安排...........................................195.1 工程進(jìn)度計(jì)劃..............................................................

16、......................................195.2 銷售計(jì)劃............................................................................................................196 項(xiàng)目投資收益分析 .......................................206.1 項(xiàng)目總投資及